Calpe Town Council, with the collaboration of AEMCO, is launching the second edition of the BonoCome campaign, an initiative aimed at boosting consumption in the municipality's catering establishments, promoting the economic reactivation of Calpe's hotel and catering industry.
The campaign has a budget of €250,000 and the programme is open to adults registered in the municipality. The voucher has a value of 20, 50 and 100 euros, which can be applied as a discount on drinks of at least the value of the voucher. Only one voucher can be redeemed per purchase. The maximum amount that a beneficiary can purchase for the whole campaign is 100 euros in vouchers.
Collaborators in the BonoCome 2023 programme will be the owners of Calpe's hotel and catering establishments who voluntarily join the programme, agreeing to receive the voucher and deduct the amount from the purchases made by the consumer beneficiaries. The establishments that are interested in joining the voucher programme will submit an application online through the platform provided by AEMCO until 11 October.
AEMCO Calpe, as a collaborating entity, will enable a web application that will allow collaborating establishments to validate the vouchers presented by their customers. And those interested in obtaining the vouchers will do so from 12 October to 12 November through this platform.
The voucher will be presented by the consumer at the chosen collaborating establishment, downloaded onto a mobile device or printed out, together with their ID card/NIE/Passport. At the time of sale, the collaborating establishment will check that the voucher is associated with the DNI/NIE/Passport of the customer who presents it. Once the vouchers have been deducted from the purchases, the collaborating establishment will present the justification to AEMCO Calpe in the manner indicated in these rules and the latter will proceed to pay the amounts of the vouchers redeemed.
This initiative is in addition to the Bono Consumo campaign, which works in a similar way, and is aimed at boosting consumption in catering establishments in the municipality of Calpe by supporting households and establishments participating in this programme, promoting the economic reactivation of the hotel and catering industry.