This week saw the end of the latest Bono Comercio campaign organised through AEMCO and the Economic Promotion Council of Calpe, with the aim of continuing to encourage shopping in local shops. The campaign, financed entirely by the Town Hall, has distributed a total of 8,135 vouchers worth 540,830 €.
Individuals over the age of 18 (as of 1 June 2024), registered in the municipality, could benefit from this campaign. They were able to purchase consumer vouchers through a platform - bonocomerciocalp.es - worth €20, €50, €100 and €150 each, which were redeemed in the establishments participating in the campaign. In this edition, the maximum nominal value of the voucher has been increased for the first time to €150 (previously the maximum value of the voucher was €100).
The vouchers are 50% subsidised so that consumers double the value of their purchase. Each citizen could apply for a maximum of €150 in vouchers and each voucher could be redeemed on a single purchase equal to or greater than the value of the voucher. SMEs, small self-employed entrepreneurs or professionals with less than 50 workers have participated in this campaign.
The City Council is planning to organise a new Bono Comercio campaign in the near future, which could be worth up to €460,000. And before the end of the year, the Bono Consumo campaign, financed by the Diputación Provincial, is planned, which will include other economic sectors such as hotels, gyms, beauty centres, etc.